New Zealand researchers say artificial intelligence could enhance surgery

SYDNEY — Researchers in New Zealand say that artificial intelligence, or AI, can help solve problems for patients and doctors.  

A new study from the University of Auckland says that an emerging area is the use of AI during operations using so-called “computer vision.”

The study, published in the journal Nature Medicine, says that artificial intelligence has the potential to identify abnormalities during operations and to unburden overloaded hospitals by enhancing the monitoring of patients to help them recover after surgery at home.

The New Zealand research details how AI “tools are rapidly maturing for medical applications.”  It asserts that “medicine is entering an exciting phase of digital innovation.”

The New Zealand team is investigating computer vision, which describes a machine’s understanding of videos and images. 

 

Dr. Chris Varghese, a doctoral researcher in the Department of Surgery at the Faculty of Medical and Health Sciences at the University of Auckland, led the AI research team.

He told VOA the technology has great potential.

“The use of AI in surgery is a really emerging field. We are seeing a lot of exciting research looking at what we call computer vision, where AI is trying to learn what surgeons see, what the surgical instruments look like, what the different organs look like, and the potential there is to identify abnormal anatomy or what the safest approach to an operation might be using virtual reality and augmented reality to plan ahead of surgeries, which could be really useful in cutting out cancers and things like that.”

Varghese said doctors in New Zealand are already using AI to help sort through patient backlogs.

 

“We are using automated algorithms to triage really long waiting lists,” he said. “So, getting people prioritized and into clinics ahead of time, based on need, so the right patients are seen at the right time.”

The researchers said there are limitations to the use of artificial intelligence because of concerns about data privacy and ethics.

The report concludes that “numerous apprehensions remain with regard to the integration of AI into surgical practice, with many clinicians perceiving limited scope in a field dominated by experiential” technology.

The study also says that “autonomous robotic surgeons…. is the most distant of the realizable goals of surgical AI systems.”

New TB vaccine being tested in South Africa holds hope for millions

A groundbreaking clinical trial is underway in South Africa, marking a pivotal moment in the fight against tuberculosis. The new vaccine could become the first to help prevent pulmonary TB, the most common form of the disease, in adolescents and adults. It would be the first new TB vaccine in more than a century. Zaheer Cassim has the story.

LogOn: Robots play bigger roles in marine workforce

Seafaring robots are increasingly used for tasks ranging from ocean exploration to rescue missions. Matt Dibble has the latest in this week’s episode of LogOn.

Biden sharply hikes US tariffs on billions in Chinese chips, cars

WASHINGTON — U.S. President Joe Biden on Tuesday unveiled a bundle of steep tariff increases on an array of Chinese imports including electric vehicles, computer chips and medical products, risking an election-year standoff with Beijing in a bid to woo voters who give his economic policies low marks.

Biden will keep tariffs put in place by his Republican predecessor Donald Trump while ratcheting up others, including a quadrupling of EV duties to over 100%, the White House said in a statement. It cited “unacceptable risks” to U.S. economic security posed by what it considers unfair Chinese practices that are flooding global markets with cheap goods.

The new measures impact $18 billion in Chinese imported goods including steel and aluminum, semiconductors, batteries, critical minerals, solar cells and cranes, the White House said. The announcement confirmed earlier Reuters reporting.

The United States imported $427 billion in goods from China in 2023 and exported $148 billion to the world’s No. 2 economy, according to the U.S. Census Bureau, a trade gap that has persisted for decades and become an ever more sensitive subject in Washington.

“China’s using the same playbook it has before to power its own growth at the expense of others by continuing to invest, despite excess Chinese capacity and flooding global markets with exports that are underpriced due to unfair practices,” White House National Economic Adviser Lael Brainard told reporters on a conference call.

U.S. Trade Representative Katherine Tai said the revised tariffs were justified because China was continuing to steal U.S. intellectual property and in some cases had become “more aggressive” in cyber intrusions targeting American technology.

She said prior “Section 301” tariffs had minimal impact on U.S. economy-wide prices and employment, but had been effective in reducing U.S. imports of Chinese goods, while increasing imports from other countries.

But Tai recommended tariff exclusions for dozens of industrial machinery import categories from China, including 19 for solar product manufacturing equipment.

Even as Biden’s steps fell in line with Trump’s premise that tougher trade measures are warranted, the Democrat took aim at his opponent in November’s election.

The White House said Trump’s 2020 trade deal with China did not increase American exports or boost American manufacturing jobs, and it said the 10% across-the-board tariffs on goods from all points of origin that Trump has proposed would frustrate U.S. allies and raise prices. Trump has floated tariffs of 60% or higher on all Chinese goods.

Administration officials said their measures are “carefully targeted,” combined with domestic investment, plotted with close allies and unlikely to worsen a bout of inflation that has already angered U.S. voters and imperiled Biden’s re-election bid. They also downplayed the risk of retaliation from Beijing.

Biden has struggled to convince voters of the efficacy of his economic policies despite a backdrop of low unemployment and above-trend economic growth. A Reuters/Ipsos poll last month showed Trump had a 7 percentage-point edge over Biden on the economy.

Analysts have warned that a trade tiff could raise costs for EVs overall, hurting Biden’s climate goals and his aim to create manufacturing jobs.

Biden has said he wants to win this era of competition with China but not to launch a trade war that could hurt the mutually dependent economies. He has worked in recent months to ease tensions in one-on-one talks with Chinese President Xi Jinping.

Both 2024 U.S. presidential candidates have sharply departed from the free-trade consensus that once reigned in Washington, a period capped by China’s joining the World Trade Organization in 2001.

China has said the tariffs are counterproductive and risk inflaming tensions. Trump’s broader imposition of tariffs during his 2017-2021 presidency kicked off a tariff war with China.

As part of the long-awaited tariff update, Biden will increase tariffs this year under Section 301 of the Trade Act of 1974 from 25% to 100% on EVs, bringing total duties to 102.5%, from 7.5% to 25% on lithium-ion EV batteries and other battery parts and from 25% to 50% on photovoltaic cells used to make solar panels. “Certain” critical minerals will have their tariffs raised from nothing to 25%.

The tariffs on ship-to-shore cranes will rise to 25% from zero, those on syringes and needles will rise to 50% from nothing now and some personal protective equipment (PPE) used in medical facilities will rise to 25% from as little as 0% now. Shortages in PPE made largely in China hampered the United States’ COVID-19 response.

More tariffs will follow in 2025 and 2026 on semiconductors, whose tariff rate will double to 50%, as well as lithium-ion batteries that are not used in elective vehicles, graphite and permanent magnets as well as rubber medical and surgical gloves.

A step Biden previously announced to raise tariffs on some steel and aluminum products will take effect this year, the White House said.  

A number of lawmakers have called for massive hikes on Chinese vehicle tariffs. There are relatively few Chinese-made light-duty vehicles being imported now. Senate Banking Committee Chairman Sherrod Brown wants the Biden administration to ban Chinese EVs outright, over concerns they pose risks to Americans’ personal data.

U.S. Treasury Secretary Janet Yellen, who warned China in April that its excess production of EVs and solar products was unacceptable, said that such concerns were widely shared by U.S. allies and the actions were “motivated not by anti-China policy but by a desire to prevent damaging economic dislocation from unfair economic practices.” 

Dazzling auroras fade from skies as sunspot turns away

Washington — The spectacular auroras that danced across the sky in many parts of the world over the weekend are fading, scientists said Monday, as the massive sunspot that caused them turns its ferocious gaze away from Earth.

Since Friday, the most powerful solar storm to strike our planet in more than two decades has lit up night skies with dazzling auroras in the United States, Tasmania, the Bahamas and other places far from the extreme latitudes where they are normally seen.

But Eric Lagadec, an astrophysicist at France’s Observatoire de la Cote d’Azur, told AFP that the “most spectacular” period of this rare event has come to an end.

The first of several coronal mass ejections (CMEs) — expulsions of plasma and magnetic fields from the Sun — came just after 1600 GMT Friday, according to the US-based National Oceanic and Atmospheric Administration (NOAA).

The event was later upgraded to an “extreme” geomagnetic storm — the first since the “Halloween Storms” of October 2003 that caused blackouts in Sweden and damaged power infrastructure in South Africa.

Excitement over the phenomenon — and otherworldly photos of pink, green and purple night skies — broke out across the world, from Austria to Australia’s island state of Tasmania.

The storm had been forecast to intensify again until 0600 GMT Monday, the NOAA said, adding that auroras could be viewable as far south as New York.

But thousands of people who came out on Sunday night in the hope of seeing the aurora borealis over the Joshua Tree National Park in California instead saw the Milky Way. AFP pictures showed stars shining clearly in the night sky.

Lagadec said that while there were further solar outbursts on Sunday, it is unlikely that more auroras will be visible to the naked eye in lower latitudes such as in France.

“Only the most experienced photographers will be able to capture them” in such areas, said Lagadec, who was moved by witnessing an aurora during the event’s peak on Friday night.

The solar storm emanated from a massive sunspot cluster that is 17 times wider than our planet.

The storm has not ended, and auroras are expected to continue in the far northern or southern regions where they are normally visible.

But “the source of the storm is a sunspot that is now on the edge of the Sun, (so) we do not expect the next coronal mass ejections to head in Earth’s direction,” Lagadec said.

Scientists had already warned that the intensity of anything seen on Sunday night would unlikely reach the level of Friday’s show.

“This is likely the last of the Earth-directed CMEs from this particular monster sunspot,” Mathew Owens, a professor of space physics at the UK’s University of Reading, told AFP.

When charged particles from solar winds are captured by Earth’s magnetic field, they accelerate towards the planet’s magnetic poles, which is why auroras are normally seen there.

But during periods of heightened solar activity, the effects extend farther toward the equator.

Unlike during 2003’s solar storms, no major disruptions to power or communications networks appear to have been reported this time around.

Elon Musk’s satellite internet operator Starlink said on X that its thousands of satellites in low Earth orbit had “weathered the geomagnetic storm and remain healthy”.

Unlike solar flares, which travel at the speed of light and reach Earth in around eight minutes, CMEs travel at a more sedate pace, with officials putting the current average at 800 kilometers (500 miles) per second.

People with eclipse glasses can still look for the sunspot cluster during the day.

Fluctuating magnetic fields associated with geomagnetic storms induce currents in long wires, including power lines, which can lead to blackouts. Long pipelines can also become electrified.

Spacecraft are at risk from high doses of radiation, although the atmosphere prevents this from reaching Earth.

NASA can ask astronauts on the International Space Station to move to better-shielded places within the outpost.

Even pigeons and other species that have internal biological compasses can be affected.

AI developments are already impacting the job market

As generative AI technologies like ChatGPT rapidly gain popularity, they are beginning to change the future of the job market. Some fear mass unemployment, but others see a bright future for human-AI cooperation. Maxim Adams has the story.

US vows to stay ahead of China, using AI for fighter jets, navigation

Washington — Two Air Force fighter jets recently squared off in a dogfight in California. One was flown by a pilot. The other wasn’t.

That second jet was piloted by artificial intelligence, with the Air Force’s highest-ranking civilian riding along in the front seat. It was the ultimate display of how far the Air Force has come in developing a technology with its roots in the 1950s. But it’s only a hint of the technology yet to come.

The United States is competing to stay ahead of China on AI and its use in weapon systems. The focus on AI has generated public concern that future wars will be fought by machines that select and strike targets without direct human intervention. Officials say this will never happen, at least not on the U.S. side. But there are questions about what a potential adversary would allow, and the military sees no alternative but to get U.S. capabilities fielded fast.

“Whether you want to call it a race or not, it certainly is,” said Adm. Christopher Grady, vice chairman of the Joint Chiefs of Staff. “Both of us have recognized that this will be a very critical element of the future battlefield. China’s working on it as hard as we are.”

A look at the history of military development of AI, what technologies are on the horizon and how they will be kept under control:

From machine learning to autonomy

AI’s military roots are a hybrid of machine learning and autonomy. Machine learning occurs when a computer analyzes data and rule sets to reach conclusions. Autonomy occurs when those conclusions are applied to act without further human input.

This took an early form in the 1960s and 1970s with the development of the Navy’s Aegis missile defense system. Aegis was trained through a series of human-programmed if/then rule sets to be able to detect and intercept incoming missiles autonomously, and more rapidly than a human could. But the Aegis system was not designed to learn from its decisions and its reactions were limited to the rule set it had.

“If a system uses ‘if/then’ it is probably not machine learning, which is a field of AI that involves creating systems that learn from data,” said Air Force Lt. Col. Christopher Berardi, who is assigned to the Massachusetts Institute of Technology to assist with the Air Force’s AI development.

AI took a major step forward in 2012 when the combination of big data and advanced computing power enabled computers to begin analyzing the information and writing the rule sets themselves. It is what AI experts have called AI’s “big bang.”

The new data created by a computer writing the rules is artificial intelligence. Systems can be programmed to act autonomously from the conclusions reached from machine-written rules, which is a form of AI-enabled autonomy.

Testing an AI alternative to GPS navigation

Air Force Secretary Frank Kendall got a taste of that advanced warfighting this month when he flew on Vista, the first F-16 fighter jet to be controlled by AI, in a dogfighting exercise over California’s Edwards Air Force Base.

While that jet is the most visible sign of the AI work underway, there are hundreds of ongoing AI projects across the Pentagon.

At MIT, service members worked to clear thousands of hours of recorded pilot conversations to create a data set from the flood of messages exchanged between crews and air operations centers during flights, so the AI could learn the difference between critical messages like a runway being closed and mundane cockpit chatter. The goal was to have the AI learn which messages are critical to elevate to ensure controllers see them faster.

In another significant project, the military is working on an AI alternative to GPS satellite-dependent navigation.

In a future war high-value GPS satellites would likely be hit or interfered with. The loss of GPS could blind U.S. communication, navigation and banking systems and make the U.S. military’s fleet of aircraft and warships less able to coordinate a response.

So last year the Air Force flew an AI program — loaded onto a laptop that was strapped to the floor of a C-17 military cargo plane — to work on an alternative solution using the Earth’s magnetic fields.

It has been known that aircraft could navigate by following the Earth’s magnetic fields, but so far that hasn’t been practical because each aircraft generates so much of its own electromagnetic noise that there has been no good way to filter for just the Earth’s emissions.

“Magnetometers are very sensitive,” said Col. Garry Floyd, director for the Department of Air Force-MIT Artificial Intelligence Accelerator program. “If you turn on the strobe lights on a C-17 we would see it.”

The AI learned through the flights and reams of data which signals to ignore and which to follow and the results “were very, very impressive,” Floyd said. “We’re talking tactical airdrop quality.”

“We think we may have added an arrow to the quiver in the things we can do, should we end up operating in a GPS-denied environment. Which we will,” Floyd said.

The AI so far has been tested only on the C-17. Other aircraft will also be tested, and if it works it could give the military another way to operate if GPS goes down.

Safety rails and pilot speak

 

Vista, the AI-controlled F-16, has considerable safety rails as the Air Force trains it. There are mechanical limits that keep the still-learning AI from executing maneuvers that would put the plane in danger. There is a safety pilot, too, who can take over control from the AI with the push of a button.

The algorithm cannot learn during a flight, so each time up it has only the data and rule sets it has created from previous flights. When a new flight is over, the algorithm is transferred back onto a simulator where it is fed new data gathered in-flight to learn from, create new rule sets and improve its performance.

But the AI is learning fast. Because of the supercomputing speed AI uses to analyze data, and then flying those new rule sets in the simulator, its pace in finding the most efficient way to fly and maneuver has already led it to beat some human pilots in dogfighting exercises.

But safety is still a critical concern, and officials said the most important way to take safety into account is to control what data is reinserted into the simulator for the AI to learn from.

First patient to get gene-edited pig kidney transplant dies 

Washington — The first living patient to receive a genetically modified pig kidney transplant has died two months after the procedure, the US hospital that carried it out said.

“Mass General is deeply saddened at the sudden passing of Mr. Rick Slayman. We have no indication that it was the result of his recent transplant,” the Boston hospital said in a statement issued late Saturday.

In a world first, surgeons at Massachusetts General Hospital in March successfully transplanted the genetically edited pig kidney into Slayman, who was 62 years old at the time and suffering from end-stage kidney disease.

“Slayman will forever be seen as a beacon of hope to countless transplant patients worldwide and we are deeply grateful for his trust and willingness to advance the field of xenotransplantation,” the hospital statement said.

Organ shortages are a chronic problem around the world and Mass General said in March that there were more than 1,400 patients on its waiting list for a kidney transplant.

The pig kidney used for the transplant was provided by a Massachusetts biotech company called eGenesis and had been modified to remove harmful pig genes and add certain human genes, according to the hospital.

Slayman, who suffered from Type 2 diabetes and hypertension, had received a transplanted human kidney in 2018, but it began to fail five years later.

When the hospital announced the successful transplant in March, Slayman said he had agreed to the procedure “not only as a way to help (him), but a way to provide hope for the thousands of people who need a transplant to survive.”

In a statement posted on Mass General’s website, his family said while they were “deeply saddened about the sudden passing of our beloved Rick” they took “great comfort knowing he inspired so many.”

The family said they were “comforted by the optimism he provided patients desperately waiting for a transplant”.

More than 89,000 patients were on the national kidney waiting list as of March this year, according to a US health department website.

On average, 17 people die each day while waiting for an organ transplant.

Slayman’s family also thanked the doctors “who truly did everything they could to help give Rick a second chance. Their enormous efforts leading the xenotransplant gave our family seven more weeks with Rick, and our memories made during that time will remain in our minds and hearts.”

“After his transplant, Rick said that one of the reasons he underwent this procedure was to provide hope for the thousands of people who need a transplant to survive,” the family added.

“His legacy will be one that inspires patients, researchers, and health care professionals.”

The transplantation of organs from one species to another is a growing field known as xenotransplantation.

About a month after Slayman’s procedure, surgeons at NYU Langone Health in New York carried out a similar transplant on Lisa Pisano, who had suffered heart failure and end-stage kidney disease.

Pig kidneys had been transplanted previously into brain-dead patients, but Slayman was the first living person to receive one.

Genetically modified pig hearts were transplanted in 2023 into two patients at the University of Maryland, but both lived less than two months.

Mass General said Slayman’s transplant had been carried out under a policy known as “compassionate use” that allows patients with “serious or life-threatening conditions” to access experimental therapies not yet approved by the US Food and Drug Administration.

Dogs entering US must be 6 months old, microchipped to prevent rabies spread

New York — All dogs coming into the U.S. from other countries must be at least 6 months old and microchipped to help prevent the spread of rabies, according to new government rules published Wednesday.

The new rules require vaccination for dogs that have been in countries where rabies is common. The update applies to dogs brought in by breeders or rescue groups as well as pets traveling with their U.S. owners.

“This new regulation is going to address the current challenges that we’re facing,” said Emily Pieracci, a rabies expert at the Centers for Disease Control and Prevention who was involved in drafting the updated regulations.

The CDC posted the new rules in the federal register on Wednesday. They take effect Aug. 1 when a temporary 2021 order expires. That order suspended bringing in dogs from more than 100 countries where rabies is still a problem.

The new rules require all dogs entering the U.S. to be at least 6 months, old enough to be vaccinated if required, and for the shots to take effect; have a microchip placed under their skin with a code that can be used to verify rabies vaccination; and have completed a new CDC import form.

There may be additional restrictions and requirements based on where the dog was the previous six months, which may include blood testing from CDC-approved labs.

The CDC regulations were last updated in 1956, and a lot has changed, Pieracci said. More people travel internationally with their pets, and more rescue groups and breeders have set up overseas operations to meet the demand for pets, she said. Now, about 1 million dogs enter the U.S. each year.

Dogs were once common carriers of the rabies virus in the U.S. but the type that normally circulates in dogs was eliminated through vaccinations in the 1970s. The virus invades the central nervous system and is usually a fatal disease in animals and humans. It’s most commonly spread through a bite from an infected animal. There is no cure for it once symptoms begin.

Four rabid dogs have been identified entering the U.S. since 2015, and officials worried more might get through. CDC officials also were seeing an increase of incomplete or fraudulent rabies vaccination certificates and more puppies denied entry because they weren’t old enough to be fully vaccinated.

A draft version of the updated regulations last year drew a range of public comments.

Angela Passman, owner of a Dallas company that helps people move their pets internationally, supports the new rules. It can especially tricky for families that buy or adopt a dog while overseas and then try to bring it to the U.S., she said. The update means little change from how things have been handled in recent years, she said.

“It’s more work for the pet owner, but the end result is a good thing,” said Passman, who is a board member for the International Pet and Animal Transportation Association.

But Jennifer Skiff said some of the changes are unwarranted and too costly. She works for Animal Wellness Action, a Washington group focused on preventing animal cruelty that helps organizations import animals.

She said those groups work with diplomats and military personnel who have had trouble meeting requirements, and was a reason some owners were forced to leave their dogs behind.

California to use generative AI to improve services, cut traffic jams 

sacramento, california — California could soon deploy generative artificial intelligence tools to help reduce traffic jams, make roads safer and provide tax guidance, among other things, under new agreements announced Thursday as part of Governor Gavin Newsom’s efforts to harness the power of new technologies for public services. 

The state is partnering with five companies to create generative AI tools using technologies developed by tech giants such as Microsoft-backed OpenAI and Google- and Amazon-backed Anthropic that would ultimately help the state provide better services to the public, administration officials said. 

“It is a very good sign that a lot of these companies are putting their focus on using GenAI for governmental service delivery,” said Amy Tong, secretary of government operations for California. 

The companies will start a six-month internal trial in which state workers test and evaluate the tools. The companies will be paid $1 for their proposals. The state, which faces a significant budget deficit, can then reassess whether any tools could be fully implemented under new contracts. All the tools are considered low risk, meaning they don’t interact with confidential data or personal information, an administration spokesperson said. 

Newsom, a Democrat, touts California as a global hub for AI technology, noting 35 of the world’s top 50 AI companies are located in the state. He signed an executive order last year requiring the state to start exploring responsible ways to incorporate generative AI by this summer, with a goal of positioning California as an AI leader.

In January, the state started asking technology companies to come up with generative AI tools for public services. Last month, California was one of the first states to roll out guidelines on when and how state agencies could buy such tools. 

Generative AI, a branch of AI that can create new content such as text, audio and photos, has significant potential to help government agencies become more efficient, but there’s also an urgent need for safeguards to limit risks, state officials and experts said. In New York City, an AI-powered chatbot created by the city to help small businesses was found to dole out false guidance and advise companies to violate the law. The rapidly growing technology has also raised concerns about job losses, misinformation, privacy and automation bias. 

While state governments are struggling to regulate AI in the private sector, many are exploring how public agencies can leverage the powerful technology for public good. California’s approach, which also requires companies to disclose what large language models they use to develop AI tools, is meant to build public trust, officials said. 

The state’s testing of the tools and collecting of feedback from state workers are some of the best practices to limit potential risks, said Meredith Lee, chief technical adviser for the University of California-Berkeley’s College of Computing, Data Science and Society. The challenge is determining how to assure continued testing and learning about the tools’ potential risks after deployment. 

“This is not something where you just work on testing for some small amount of time and that’s it,” Lee said. “Putting in the structures for people to be able to revisit and better understand the deployments further down the line is really crucial.” 

The California Department of Transportation is looking for tools that would analyze traffic data and come up with solutions to reduce highway traffic and make roads safer. The state’s Department of Tax and Fee Administration, which administers more than 40 programs, wants an AI tool to help its call center cut wait times and call length. The state is also seeking technologies to provide non-English speakers information about health and social services benefits in their languages and to streamline the inspection process for health care facilities. 

The tools are to be designed to assist state workers, not replace them, said Nick Maduros, director of the Department of Tax and Fee Administration. 

Call center workers there took more than 660,000 calls last year. The state envisions the AI technology listening along to those calls and pulling up specific tax code information associated with the problems callers describe. Workers  could decide whether to use the information.

Currently, call center workers have to simultaneously listen to the call and manually look up the code, Maduros said. 

“If it turns out it doesn’t serve the public better, then we’re out $1,” Maduros said. “And I think that’s a pretty good deal for the citizens of California.” 

Tong wouldn’t say when a successfully vetted tool would be deployed, but added that the state was moving as fast as it can. 

“The whole essence of using GenAI is it doesn’t take years,” Tong said. “GenAI doesn’t wait for you.”

Technology crushing human creativity? Apple’s new iPad ad has strikes nerve online

NEW YORK — A newly released ad promoting Apple’s new iPad Pro has struck quite a nerve online.

The ad, which was released by the tech giant Tuesday, shows a hydraulic press crushing just about every creative instrument artists and consumers have used over the years — from a piano and record player, to piles of paint, books, cameras and relics of arcade games. Resulting from the destruction? A pristine new iPad Pro.

“The most powerful iPad ever is also the thinnest,” a narrator says at the end of the commercial.

Apple’s intention seems straightforward: Look at all the things this new product can do. But critics have called it tone-deaf — with several marketing experts noting the campaign’s execution didn’t land.

“I had a really disturbing reaction to the ad,” said Americus Reed II, professor of marketing at The Wharton School of the University of Pennsylvania. “I understood conceptually what they were trying to do, but … I think the way it came across is, here is technology crushing the life of that nostalgic sort of joy (from former times).”

The ad also arrives during a time many feel uncertain or fearful about seeing their work or everyday routines “replaced” by technological advances — particularly amid the rapid commercialization of generative artificial intelligence. And watching beloved items get smashed into oblivion doesn’t help curb those fears, Reed and others note.

Several celebrities were also among the voices critical of Apple’s “Crush!” commercial on social media this week.

“The destruction of the human experience. Courtesy of Silicon Valley,” actor Hugh Grant wrote on the social media platform X, in a repost of Apple CEO Tim Cook’s sharing of the ad.

Some found the ad to be a telling metaphor of the industry today — particularly concerns about big tech negatively impacting creatives. Filmmaker Justine Bateman wrote on X that the commercial “crushes the arts.”

Experts added that the commercial marked a notable difference to marketing seen from Apple in the past — which has often taken more positive or uplifting approaches.

“My initial thought was that Apple has become exactly what it never wanted to be,” Vann Graves, executive director of the Virginia Commonwealth University’s Brandcenter, said.

Graves pointed to Apple’s famous 1984 ad introducing the Macintosh computer, which he said focused more on uplifting creativity and thinking outside of the box as a unique individual. In contrast, Graves added, “this (new iPad) commercial says, ‘No, we’re going to take all the creativity in the world and use a hydraulic press to push it down into one device that everyone uses.'”

In a statement shared with Ad Age on Thursday, Apple apologized for the ad. The outlet also reported that Apple no longer plans to run the spot on TV.

“Creativity is in our DNA at Apple, and it’s incredibly important to us to design products that empower creatives all over the world,” Tor Myhren, the company’s vice president of marketing communications, told Ad Age. “Our goal is to always celebrate the myriad of ways users express themselves and bring their ideas to life through iPad. We missed the mark with this video, and we’re sorry.”

Cupertino, California-based Apple unveiled its latest generation of iPad Pros and Airs earlier this week in a showcase that lauded new features for both lines. The Pro sports a new thinner design, a new M4 processor for added processing power, slightly upgraded storage and incorporates dual OLED panels for a brighter, crisper display.

Apple is trying to juice demand for iPads after its sales of the tablets plunged 17% from last year during the January-March period. After its 2010 debut helped redefine the tablet market, the iPad has become a minor contributor to Apple’s success. It currently accounts for just 6% of the company’s sales.

US dedicates $60 million to saving water along the Rio Grande

ALBUQUERQUE, New Mexico — The U.S. government is dedicating $60 million over the next few years to projects along the Rio Grande in southern New Mexico and West Texas to make the river more resilient in the face of climate change and growing demands.

The funding announced Friday by U.S. Interior Secretary Deb Haaland marks the first disbursement from the Inflation Reduction Act for a basin outside of the Colorado River system. While pressures on the Colorado River have dominated headlines, Haaland and others acknowledged that other communities in the West — from Native American reservations to growing cities and agricultural strongholds — are experiencing the effects of unprecedented drought.

Water users and managers can’t afford to waste one drop, Haaland said, sharing the advice her own grandmother used to give when she and her cousins would carry buckets of water to their home at Laguna Pueblo for cooking, cleaning and bathing.

“She was teaching us how precious water is in the desert,” Haaland said, standing among the cottonwoods that make up a green belt that stretches the length of the river from the Colorado-New Mexico border south into Texas and Mexico.

Haaland noted that parts of the river have gone dry through the Albuquerque stretch in recent years. In fact, a decades-long drought has led to record low water levels throughout the Rio Grande Basin.

“When drought conditions like this strike, we know it doesn’t just impact one community, it affects all of us,” she said, pointing to the importance of investing in water projects throughout the basin.

One of the longest rivers in North America, the Rio Grande provides drinking water for millions of people and supplies thousands of farmers with water for crops. Management of the river has sparked legal battles over the decades, with the most recent case pending before the U.S. Supreme Court as New Mexico, Texas and Colorado seek approval of a settlement that will help ensure they have more flexibility in the future.

U.S. Rep. Melanie Stansbury, a New Mexico Democrat, said improving sustainability along the Rio Grande will help the state meets obligations under a decades-old compact to deliver water downstream to Texas and ultimately Mexico.

Irrigation districts in southern New Mexico and El Paso, Texas, will work with the New Mexico Interstate Stream Commission, the National Fish and Wildlife Foundation and the U.S. Bureau of Reclamation to develop projects that will benefit the river and endangered species that inhabit the basin.

The work will range from capturing more stormwater runoff to improving existing infrastructure. Officials said the savings could result in tens of thousands of acre-feet of water. An acre-foot is roughly enough to serve two to three U.S. households annually.

In all, the Inflation Reduction Act provides $4 billion for mitigating drought in 17 western states, with the priority being the Colorado River Basin. However, the legislation also carved out $500 million for water management and conservation projects in other basins that are experiencing similar levels of long-term drought.

The U.S. Bureau of Reclamation said funding for other basins will be announced later this year, with the goal of putting the money to use over the next four years.

On the Rio Grande, prolonged drought and heavy reliance on groundwater pumping has reduced surface water supplies, resulting in decreased efficiency and lost wildlife habitat.

By capturing more stormwater and increasing storage, officials said they could recharge aquifers and reduce irrigation demands.

Some of that work already is happening in the Elephant Butte Irrigation District, which serves about 5,000 farmers in southern New Mexico. Near the farming village of Rincon, officials are working to slow down runoff and keep sediment from clogging channels that feed the river.

It’s among several projects that the irrigation district has proposed to federal officials to save water, protect communities from seasonal flooding and restore habitat.

Irrigation district manager Gary Esslinger and Samantha Barncastle, a water attorney who represents the district, traveled to Albuquerque on Friday to participate in a briefing with Haaland and other officials. They described the efforts as “re-plumbing” the West with irrigation and flood control systems that can accommodate the changing conditions.

“It’s quite a large vision,” Barncastle said, “but it’s what everyone should be doing — thinking big is the only way to resolve the climate crisis.”

Urgent needs of refugees, vulnerable people surge in flood-hit Brazil

GENEVA — As Brazil’s heavily flooded southern state of Rio Grande do Sul braces for a weekend of intense rain, the U.N. refugee agency, UNHCR, is calling for greater support to help tens of thousands of refugees, who are among the most vulnerable people affected by the disaster.

“Those affected include some 41,000 refugees and others in need of international protection, including many Venezuelans and Haitians who live in the affected areas — some of [whom] can only be reached by boat,” William Spindler, UNHCR spokesperson, told journalists Friday in Geneva.

According to local authorities, at least 126 people have died in the floods, 141 are missing, about 2 million people are adversely affected, and more than 400,000 are homeless.

Spindler said the UNHCR, in coordination with local authorities, is distributing relief items such as blankets and mattresses, noting that additional relief items such as emergency shelters, kitchen sets, solar lamps and hygiene kits are being sent to Brazil.

“In the coming days, UNHCR will be supporting the issuance of documentation, where it has been lost or damaged, to guarantee refugees and asylum-seekers continue to access social benefits and public services,” he said.

Spindler noted that refugees do not live in camps separated from the population, but that they live with the host communities, under the same conditions in which the local inhabitants live.

“So, it is the host communities that is the focus of our support. … We need to strengthen their capacity, so they can continue to host refugees. That means strengthening social services, access to education, to health, and so on for the local people, as well as the refugees,” he said.

The UNHCR estimates $3.21 million is needed to support the most urgent needs, including direct financial assistance to flood-affected people and the provision of essential relief items.

Brazil is a country prone to natural disasters. It has been subject to more frequent and devastating extreme weather events in recent years, including droughts in the Amazon region and severe rains in Bahia and Acre states.

A report issued this week by the World Meteorological Organization on the state of the climate in Latin America and the Caribbean highlights the vulnerability of the entire region to extreme weather and climate change impacts in 2023.

The authors of the report say it is difficult to know whether conditions this year will be worse. But WMO spokesperson Clare Nullis observes that for those affected by the disastrous floods in Brazil, “2024 is an absolutely record-breaking bad year.”

She emphasized that the flooded area is huge. “It is massive, and it really will undermine the socio-economic development in that entire area for a long time to come.”

She said El Nino, a weather phenomenon that warms ocean surface temperatures in the eastern Pacific Ocean, is playing a major role in the floods in Brazil, as it also is in the floods in Eastern Africa.

“On top of that, you have got climate change. … It is a double whammy of El Nino and climate change. And that is what we are seeing in Brazil right now. Even when El Nino fades, which it will do, the long-term effects of climate change are with us,” she said.

“Our weather is on steroids,” Nullis said, adding that every fraction of a degree of global warming means “our weather will become more extreme.”

The UNHCR’s Spindler noted severe climate events disproportionately affect refugees and other people requesting international protection. Therefore, he said it is important to work on prevention and to focus on populations that are most at risk.

“The impact of climate change affects everybody, but some individuals and communities are in a more vulnerable situation,” he said, noting that refugees and migrants are most imperiled because they are not from the country in which they are living.

“They come from other countries, and that means they do not have the same social networks, family and so on that nationals have.

“Often, they are living in areas that are more exposed to risks. So, they are impacted in a more disproportionate way by these events,” he said, underscoring that not enough funding is available to address the impact of climate change nor “to address the needs of those forcibly displaced, nor the communities hosting them.”

“Without help to prepare for, withstand and recover from climate-related shocks, they face an increased risk of further displacement,” he warned.

UN reports 300 deaths from flash floods in northern Afghanistan

ISLAMABAD — The United Nations and Taliban authorities said Saturday that the death toll from flash floods following heavy seasonal rains in Afghanistan’s northern Baghlan province had risen to a least 300.

The U.N. World Food Program said the flooding destroyed more than 1,000 houses. It said that “this has been one of many floods over the last few weeks due to unusually heavy rainfall.”

A senior Taliban official said in a social media video message that Friday’s calamity had left at least 150 people dead in a single Baghlan district called Nahreen.

Ghulam Rasool Qani said the death toll might rise and noted that military helicopters had arrived in the area to assist in local rescue efforts.

Authorities said that rescue workers are bringing aid to hardest-hit Baghlan districts. The WFP said it was distributing fortified biscuits to the survivors.

Zabihullah Mujahid, the Taliban government spokesperson, stated on social media platform X that the flooding had caused devastation in several other northern and western provinces, including Badakhshan, Ghor and Herat.

“Regrettably, hundreds of our fellow citizens have succumbed to these calamitous floods, while a substantial number have sustained injuries,” Mujahid wrote. “Moreover, the deluge has wrought extensive devastation upon residential properties, resulting in significant financial losses.”

Mujahid said the government had directed the Ministry of Disaster Management and other relevant authorities “to mobilize all available resources expeditiously” to rescue victims and bring them to safer areas, evacuate bodies, and provide timely medical treatment to those injured.

“We also urge our fellow citizens to assist the affected victims of this natural disaster to the best of their abilities and collaborate with the flood-stricken individuals,” Mujahid said.

Poverty-stricken Afghanistan also experienced heavy rains and flash floods across 32 of its 34 provinces in mid-April, resulting in the deaths of more than 100 people.

According to international aid groups, the flooding destroyed nearly 1,000 homes and about 24,000 hectares (59,800 acres) of agricultural land, along with critical infrastructure, such as roads and bridges, and electricity supplies, which could hinder the delivery of humanitarian assistance.

Richard Bennett, the U.N. special rapporteur on the Afghan human rights situation, expressed his condolences to the victims’ families.

“Recent floods in Afghanistan, including Baghlan, which claimed many lives, are a stark reminder of Afghanistan’s vulnerability to the climate crisis & both immediate aid and long-term planning by the Taliban & internal actors are needed,” Bennett wrote Saturday on X.

An estimated 80% of the more than 40 million people in Afghanistan depend on agriculture to survive. The war-ravaged South Asian nation is ranked sixth among the countries most vulnerable to climate change, which experts say is responsible for the unusually heavy seasonal rains.

Aid workers had warned before Friday’s devastation that any additional flooding would be detrimental for large swathes of the Afghan population, already reeling from an economic collapse, high levels of malnutrition and conflict.

“Three years of successive drought and the harshest winter in 15 years have exacerbated Afghanistan’s hunger crisis at a time when international support is falling,” the U.S.-based International Rescue Committee, or IRC, said in its latest assessment, published last week.

The report said that an estimated 15.3 million Afghans, or 35% of the population, continue to suffer from crisis or worse levels of food insecurity. “Nearly half of the population lives in poverty and will continue to experience economic hardship,” the IRC said.

Afghanistan’s economy crashed after the Taliban militarily seized power in 2021 as the then-internationally supported government collapsed and U.S.-led international forces withdrew after 20 years of involvement in the Afghan war.

The Taliban takeover led to the termination of foreign development funding for Afghanistan, and its banking system largely remains isolated over terrorism-related concerns, as well as sanctions on Taliban leaders.